In 2023, Morocco achieved a remarkable milestone in its tourism sector, welcoming a record-breaking 14.5 million visitors, marking a substantial 34% increase from the previous year. This surge also represented a significant 12% rise compared to pre-pandemic levels in 2019.
Notably, Moroccans Living Abroad made up 51% of these arrivals, indicating a noteworthy 27% growth from the previous year. Concurrently, there was a notable 41% increase in foreign tourists compared to 2022, accounting for 49% of the overall arrivals and marking a three-point gain from the preceding year.
Fatim-Zahra Ammor, the Minister of Tourism, expressed her satisfaction with these achievements, stating that despite the challenges posed by the Al Haouz earthquake, the Kingdom exceeded the 12 million visitor mark in 2023. She emphasized that these accomplishments underscore the success of efforts to promote and diversify Morocco’s source markets.
The tourism sector’s resilience is particularly commendable given the adverse impact of the Al Haouz earthquake on the Marrakech region in September of the previous year. Nevertheless, Ammor affirmed that this is just the beginning, with Morocco setting ambitious targets for the future.
The Kingdom aims to achieve 17.5 million visitors by 2026 by introducing new airline routes, with aspirations to reach 26 million by 2030 when it co-hosts the World Cup with Spain and Portugal.
The achievement of 14.5 million tourists significantly surpasses the initial target outlined in the Ministry’s Tourism Roadmap 2023-2026, which aimed for 13.5 million visitors. This success reflects Morocco’s resilience under the leadership of His Majesty King Mohammed VI and underscores the collective dedication of the government and industry stakeholders.
Furthermore, the tourism profits climbed to MAD 97.4 billion ($9.8 billion) by the end of November last year, representing a noteworthy 15.8% increase from the previous year. Ammor emphasized that this achievement goes beyond mere numbers; it symbolizes Morocco’s resilience and determination to thrive in the face of challenges.
porro blanditiis et est quisquam. officiis voluptatem velit labore vel iure. nihil qui dolores neque consectetur omnis quo quaerat natus velit assumenda odio. necessitatibus dolor sint ipsum rem excepturi necessitatibus quasi pariatur qui. sapiente sapiente commodi eum at tempora eligendi.